Newsroom

What’s happening at Evergreen Packaging? You’ll get a read on it here. All things newsworthy—from press releases to articles and events will be posted in our newsroom. Start with the links to our latest stories. Then check out the archives for past events.

Evergreen Packaging Teams Up With KidsGardening.org To Launch National School Gardening Competition

Memphis, TN (Oct. 27, 2014) – Today Evergreen Packaging, with support from KidsGardening.org, announces the launch of Carton 2 Garden, a nation-wide competition that gives students a hands-on experience in repurposing empty cartons to build or enhance their school garden.

“Partnering with KidsGardening.org as our gardening expert allows us to encourage students to learn about gardens as a means to promote healthy diets, while also teaching them the importance of eco-friendly packaging,” said Katie Lewis, marketing manager at Evergreen Packaging. “Students can use recycled cartons from home and school, which also reinforces eco-friendly practices.”

Read more...
 
Beverage Packaging Influences Consumer Perception of Contents

A recent 2014 Eco-Focus® Trend Study introduced the Eco-Fresh Shopper, a growing segment of eco-conscious consumers who spend more than $2.9 trillion dollars in groceries annually. This group has distinct needs when shopping for food and beverages. In addition to freshness, personal health (76%) and the environment (60%) are top of mind for these consumers. A product’s package can greatly influence their perception of a product’s quality in these respects.

Read more...
 
Consumer Packaging Trends for Beverage Manufacturers and Retailers to Watch

A recent 2014 Eco-Focus® Trend Study introduced the Eco-Fresh Shopper, a growing segment of eco-conscious consumers who spend more than $2.9 trillion dollars in groceries annually, and revealed some important trends impacting the beverage industry for organizations that are interested in attracting this audience. As these consumers become increasingly more aware of environmental issues they are changing the way they view and interact with product packaging.

Read more...
 
Consumers' Top Priorities for Product Packaging 

The Eco-Fresh Shopper is a growing segment of eco-conscious consumers that includes four in ten grocery shoppers (43%) spending more than $2.9 trillion dollars in groceries annually. Their changing lifestyle and demands for buying fresh foods and beverages are impacting the beverage industry. Product packaging especially provides a powerful opportunity for beverage manufacturers and retailers to effectively connect with Eco-Fresh Shoppers.

According to a recent 2014 Eco-Focus® Trend Study, more than half (52%) of consumers shopping for fresh foods and beverages are thinking about the environmental impact of the packaging before they purchase a product, with the three Rs (recycle, reduce and reuse) topping their list of priorities. These shoppers are increasing efforts to buy products in packaging that is recyclable (76%), use less plastic (67%), and is refillable or reusable (64%).

Read more...
 
The Intersection of Fresh and Sustainable at the Grocery Store

A recent March 2014 EcoFocus® Trend Study1  reveals new insight on a growing segment of eco-conscious consumers who are making changes to lead a more eco-friendly lifestyle, including buying more fresh foods and beverages. With $2.9 trillion in buying power, this segment offers significant market opportunity for beverage manufacturers and retailers.

This segment, identified as Eco-Fresh Shoppers, includes 43 percent of Americans ages 18 to 65 years. They are primarily college-educated, middle and upper income women, spanning across various ethnicities and ages. They shop at natural stores as well as the big box stores. What they put in their shopping carts is greatly influenced by both health (76%) and environment (60%) considerations. As Eco-Fresh shoppers are rethinking choices and making changes with eco-friendly lifestyles in mind, beverage manufacturers have a unique opportunity to tap into a "sweet spot" with these consumers and meet them at the intersection of fresh and sustainability.

Read more...
 
<< Start < Prev 1 2 3 4 5 6 Next > End >>