Cartons provide the packaging space to create visual impact on the shelf and engage consumers on a deeper level with your brand.

The Billboard Effect - Total Graphic Space By Package

The Four Sides of Successful Carton Graphics

Cartons provide the packaging space to create visual impact on the shelf and engage consumers on a deeper level with your brand.

What Makes a Successful Carton?

Successful packaging delivers: consumer awareness, brand equity, shelf impact – and above all - sales. And there’s no better packaging than cartons to meet both brand and consumer expectations. For brands, cartons deliver four sides of billboard space and a surface perfect for high definition graphics – a blank canvas for brands to tell their story and create a compelling value proposition. When brands take advantage of carton capabilities, they provide exactly what consumers are looking for: an efficient, eco-friendly packaging option that offers both brand engagement and information.

Are Your Carton Graphics Delivering?

Consider these aspects of your cartons:

1. Target Audience - Will your carton design instantly engage your most important consumers?
2. Brand - Your package is the one aspect of your brand with which all of your customers will interact. Can they understand the unique benefits you offer through the package visuals and verbiage?
3. Shelf Impact - Your brand is in competition with hundreds of other products. Does it visually stand out on shelf?
4. Details - Does your package showcase your brand and provide consumers with the information they need?

As the number one supplier of gable-top packaging globally, Evergreen Packaging is committed to helping its customers maximize their sales potential through superior carton graphics.

Contact an Evergreen Packaging sales representative today.